Tredegar Film Products, a subsidiary of Tredegar Corporation, will invest in new assets to provide European customers with local supply of unique, state-of-the-art elastic laminates and elastic films for personal care applications. In response to increased demand for elastic products for adult incontinence and baby care applications, the company is adding new technology and capacity in the Rétság, Hungary plant to enable production of its FlexAire  and Extraflex products. The company expects this additional capacity to be fully operational by the end of 2016.

“We are excited with the prospects of our new product launches under the FlexAire and Extraflex brands. These products offer innovative solutions to growing consumer demand for higher softness, better fit, comfort and breathability,” says Alvaro Vaselli, vice president consumer care. “This new investment highlights our commitment to this growing product category, as well as our desire to provide local supply and excellent customer service for our customers in Europe, Middle East and Africa,” adds Vaselli.

“Tredegar Films has a track record of supplying innovative high-quality personal care products, and we continue to see exciting growth opportunities in this business segment,” says Mary Jane Hellyar, president of Tredegar Film Products. “Our new FlexAire and Extraflex elastic products continue in this tradition, creating increased value for both our customers and the end consumer.”